30 June 2021
eCommerce merchandising and personalisation vs In-Store
Explore the benefits of eCommerce merchandising and personalisation. This week on the blog, we’re sharing an excerpt from chapter 4 of 19, from the Balance Internet white paper ‘Digital Transformation in B2B eCommerce — Driving Success and Growth in 2021 and Beyond’ Second Edition.’ Brick-and-mortar businesses have long been able to wow customers with in-store merchandising…