eCommerce solution experts

From user experience and product management to conversions and sales totals, Balance Internet can help you optimise them all with our award-winning eCommerce solutions. With years of experience, we have all the skills and expertise to help our clients drive their success in the online and omni-channel space.

Magento 2

With the extensive features and functionality of the Magento 1.x platform, plus advanced scalability, performance and a continuous roadmap of advanced functionality, we know Magento 2 will be the platform of choice for Australian businesses for years to come.

As a Magento 2 Certified Partner, with every member of our development team either a Magento Developer or Magento Developer Plus Certified, you can be sure your site is built to best-practice Magento coding standards.

New features of Magento 2

  • Enhanced  performance – full page caching
  • Campaign staging, preview and scheduling
  • Enriched product merchandising
  • Enhanced drag and drop CMS
  • Magento Business Intelligence Tools
  • Faster checkout – easier PCI compliance
  • Extensive and more efficient APIs,
  • Enhanced theming and layout framework
  • Automated testing
  • Easy and quick upgrade process
  • Intuitive, easy to use Admin experience

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Unlimited Options & Value


Magento is one of the world’s leading digital commerce platforms. Renowned for its flexible, open-source framework, it is used by 45% of Australia’s online retailers, and over 30% of online merchants worldwide.

Balance Internet has worked with Magento since 2008 because we firmly believe it’s the most suitable platform and best value for Australian businesses. It offers unmatched features and functionality, extensive support, and virtually unlimited configuration potential, all for significantly lower licensing fees than competing eCommerce platforms.

Magento’s advanced features include:

  • Multiple stores with sub domains or a single domain multi store
  • CMS that is easy to edit and update
  • Coupons
  • Catalogue promotional pricing
  • Free-shipping options
  • Multi-tiered pricing for quantity discounts
  • Bundled products
  • Customer, group and specific pricing
  • Customer segmentation
  • Landing-page tool for campaigns
  • Search engine-friendly URLs
  • URL rewrites
  • Recently viewed products
  • Recently compared items
  • New items promotional tool
  • Upsells in shopping cart
  • Cross-sells on product pages
  • Send to a friend for all visitors or registered users
  • Send wish list to a friend by email or RSS
  • RSS feeds for new products, specials and tags
  • SEO-friendly design and layout structure, sitemap generator and RSS feeds
  • Google site map
  • Polls
  • Newsletter management
  • Email templates for sales and customer notification
  • Advanced search
  • Layered navigation with breadcrumbs
  • Inventory management
  • Customer and product import and export
  • Mobile theme and site management
  • Magento API (web services) for third-party integration
  • Colour swatches
  • Visual merchandising

Magento Extensions

Magento Marketplace

Magento’s open-source, highly customisable architecture is further enhanced by thousands of extensions, all of which are available from the Magento Marketplace.

Magento Marketplace allows us to seamlessly and cost-effectively create enhanced functionality into your platform via:

  • Language translation services
  • Custom search and navigation
  • Customised checkout – one-step checkout
  • PCI secure payment gateway integration
  • Shipping and fulfilment customisation
  • Search marketing, email marketing and social media integration
  • CRM connectivity
  • Bulk import and export
  • Custom pricing and gifting
  • Responsive themes
  • Support ticketing
  • Advanced reporting and analytics
  • Advanced search
  • Multi-vendor drop ship

Whether you’re starting out or have been online for years, we can help your business reach its full potential. Talk to us about how we can convert your eCommerce dreams to a reality

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