Our trusted parnership with the team at Godfreys, enabled us to innovate with blue-sky thinking.

Anthony Speranza

Creative Director, Balance Internet

Godfreys are Australia’s vacuum and cleaning specialists, and the Godfreys online store is a fully-integrated, feature-rich Magento Enterprise site. Since launching in early 2012, traffic and conversion had increased dramatically. Some notable features include – a vacuum bag and accessories finder, Vac Finder to find the right cleaner for your requirements, warranty registration, live chat and our very own store location module. The site was upgraded to the latest Magento Enterprise, which allowed the opportunity to redesign the site which now delivers an optimum experience across all devices.


  • UX Design
  • Strategy
  • Development


  • Magento Commerce
  • ZenDesk



The Godfreys online store grew to become one of their highest performing stores growing sales through a customer focused experience with enriched product data, giving users what they required to convert on any device. Balance Internet continues to provide ongoing strategy, digital consultancy and technical support.

Subscribe to our newsletter

Get updates, news, industry events and tips to increase conversion rate.