Building Success: Mitre 10's Digital Transformation

Mitre 10 faced a critical challenge in meeting the evolving expectations of its customers across their Mitre 10, Mitre 10 Trade, and Home Hardware brands. The pandemic forced them to fast-track digital initiatives to remain competitive, and Balance helped them rise to the occasion.

Partnering with Balance, Mitre 10 executed a significant digital transformation strategy using Adobe Commerce as the centerpiece. They introduced nationwide delivery, consolidated several brand experiences into one central commerce platform, integrated a new order management solution, and optimised business performance through a comprehensive review of their code and infrastructure.

Mitre 10’s strategic digital overhaul led to a staggering 315% growth in transactions and a 234% increase in online revenue, redefining the shopping experience for tradies and home improvers across Australia. With Balance’s continued partnership, Mitre 10 is looking to build on this success by further evolving their omnichannel experience for customers.

Read the full case study and discover how Mitre 10 achieved this game-changing transformation.

View Case Study
Building Success: Mitre 10's Digital Transformation

Mitre 10 faced a critical challenge in meeting the evolving expectations of its customers across their Mitre 10, Mitre 10 Trade, and Home Hardware brands. The pandemic forced them to fast-track digital initiatives to remain competitive, and Balance helped them rise to the occasion.

Partnering with Balance, Mitre 10 executed a significant digital transformation strategy using Adobe Commerce as the centerpiece. They introduced nationwide delivery, consolidated several brand experiences into one central commerce platform, integrated a new order management solution, and optimised business performance through a comprehensive review of their code and infrastructure.

Mitre 10’s strategic digital overhaul led to a staggering 315% growth in transactions and a 234% increase in online revenue, redefining the shopping experience for tradies and home improvers across Australia. With Balance’s continued partnership, Mitre 10 is looking to build on this success by further evolving their omnichannel experience for customers.

Read the full case study and discover how Mitre 10 achieved this game-changing transformation.

View Case Study

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At Balance, innovative technology and expert strategy come together to drive digital success. We provide high-performing, digital commerce solutions for leading retailers.