SEM Marketing

Balance Internet > SEM Marketing

Search Engine Marketing Services with a high ROI

Search Marketing is an under-exploited marketing channel, especially here in Australia.

  • 93% of all internet traffic is generated from internet search engines
  • 97% of them never look beyond the top three results
  • 99% of search engine users do not search beyond the top 30 results
  • 76.7% of Google users use the natural search links (organic, unpaid listings)

Source: Forrester Research

Search Engine Marketing and Traditional Advertising

With traditional advertising techniques, finding and connecting with new customers can be very expensive. TV and radio advertising involves paying a lot of money to speak with a relatively non-targeted audience.

search marketing

Using search engine marketing, on the other hand, the targeting and relevance of your offering to prospective customers is high, because you know for a fact that you are reaching people who are looking for what you are offering (they have self selected by describing their needs using certain keywords).

In addition, when done properly, search engine marketing can be more cost-effective than traditional advertising channels when you are trying to reach a targeted audience.

At Balance Internet, our team of Search Engine Marketing experts might be just what your business needs.

Why not give us a call on 1300 624 368 between 9-5 EST, or complete the contact form on the right, and we’ll get back to you as soon as possible.

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